Joshua L.

Since November 2024, also serving as interim Head of Product, owning roadmap direction, discovery, prioritisation and delivery across the product.

Directed end-to-end product and design strategy, successfully guiding multiple customer segments through various stages of maturity for a B2B SaaS platform.

Orchestrated a strategic shift to a new Ideal Customer Profile (ICP), aligning product, design, and Go-to-Market (GTM) strategies to capture new market segments.

Successfully built and launched a 0→1 product tailored for a new ICP, achieving critical market validation by converting pilot customers into paying users.

Established the foundational design function from first principles, defining its strategic role, operational standards, and scalable model.

Recruited, mentored, and led a high-performing design team, expanding capabilities across product, UX, and brand disciplines.

Directed the design evolution of the core product from 0→1 to 1→10, significantly contributing to achieving Product-Market Fit (PMF) for the initial Ideal Customer Profile (ICP).

Implemented and scaled a comprehensive design system, enhancing product consistency and accelerating delivery speed across development cycles.

Served as a trusted senior partner to executive leadership, providing critical strategic clarity and guidance through periods of organizational and product transformation.

Grew and scaled the design organization by over 400%, expanding the team from 2 to 10+ designers to support accelerated product development.

Implemented structured role definitions, clear career pathways, and robust feedback mechanisms, fostering significant team growth and professional development.

Directed a comprehensive company-wide rebrand, ensuring consistent application across all product interfaces, marketing campaigns, and external communications.

Orchestrated the successful launch of over 15 new features, contributing to a 6x increase in user growth and achieving 4 million Monthly Active Users (MAUs) on the web platform.

Spearheaded the successful launch of the iOS product, significantly expanding platform reach and enhancing mobile user engagement capabilities.

Integrated advanced design systems and scalable processes, ensuring compliance and efficiency within a highly regulated health context.

Co-founded and launched a product design studio, leading creative direction, securing key client partnerships, and overseeing project delivery.

Managed and directed multidisciplinary teams specializing in product design, brand development, and complex data visualization projects.

Successfully delivered over 10 0-1 and 1→10 product initiatives for a diverse portfolio of startups and established organizations.

Cultivated and managed client relationships with prominent organizations including WIRED, ShowCode, GlobalWebIndex, Futr, European Tour, and The Coaching Manual.

Established robust foundations in data-driven product design, information design, and visual systems across diverse sectors including media, finance, and analytics.

Played a pivotal role in the formation of nascent data and product design teams, fostering close collaboration with engineers, analysts, and consultants.

Designed and implemented intuitive dashboards, tools, and visualizations that transformed complex financial and performance data into clear, actionable insights.

Pioneered and contributed to experimental design projects, exploring real-time relationships between social sentiment, financial data, and news trends.

Showcased Project Sentysis, a large-scale interactive installation, at the prestigious 2013 London Design Festival, demonstrating innovative design capabilities.

Created advanced data visualizations and interactive tools, translating complex financial information into accessible insights for global users.

Contributed to the development of visual systems that enhanced data clarity and user engagement across Thomson Reuters' platforms.

Developed user interface components and visual assets for various digital platforms within The Economist Group.

Collaborated with editorial and development teams to ensure high-quality information presentation and user experience.